Doing a good business in today’s highly competitive world is never going to be a piece of cake for you. You must endure toils and hard work besides investing in good marketing strategies. Nevertheless, if you look for smart ways to promote your products or services, you can save a good deal of money besides getting the bet ROI. Here are a few inexpensive ideas for promoting your products.
Provide an exclusive preview to your customers
Loyal customers are your greatest assets to promote your new products as they are going to be the first ones who will buy them. It is hence a prudent move to provide an exclusive product review to your satisfied and existing customer base. These efforts can be something like a pre-launch party or an online preview or a special invitation to test the latest service. This can make them keep coming to you for future buys and also refer you to new customers.
Conduct social media contests
Social media contests are a good way of promoting your products. In fact this has become a popular tool among businesses today due to the prospects of high returns. Social media contests are an easy and fun-filled way to connect with your customers. It will also bring you more fans from the social media platforms. For instance, an Instagram giveaway can help enhance the direct traffic to your site. This platform lets you connect with fans in a meaningful and productive way and take your business to new customers.
Studies show that about 82 percent of customers do open business emails and about 44 percent of the convert into sales. Email marketing can also receive a boost through sending newsletters. These are great avenues to share the information about your new products. Through the newsletters, you can provide discounts and promotions for generating more sales and profits.
Give away promotional products
A good number of businesses give away promotional products to existing customers. Usually these are economically priced gifts often printed with the company and product information. These products like a solo cup koozie for instance travel far and wide with the customers running silent advertisement campaigns. You can choose from a large number of popular promotional products and get them customized for your needs and situation. It is possible to run smart product promotion campaigns with promotional products within a decent spending getting more ROI.